Our protein bars were created by completely removing sugar and replacing it with fiber, without the use of sweeteners. The fiber we selected is the actual extract of chicory root. This established prebiotic provides superior benefits, based on numerous reports from reliable scientists. Products are really rich in protein and fibers, containing over 20% of each. Salt content is very low and no preservatives have been added to any of the products. They are suitable for use by Vegans, lactose & dairy free, super healthy and last but not least… incredibly tasty!